“Digital Payment Growth” explores the rapid expansion of digital payments, focusing on mobile wallets and online transfers as cornerstones of the modern digital economy. The book highlights how these technologies are reshaping financial behaviors globally, driven by convenience, enhanced security, and the surge in e-commerce. It also emphasizes the profound impact on communities with limited access to traditional banking, showcasing how digital solutions are bridging financial gaps.
The book adopts a comprehensive approach, beginning with foundational concepts like payment gateways and encryption protocols, then delves into the drivers of digital payment growth, such as trust-building measures and the influence of government policies. It uniquely emphasizes the end-to-end customer journey, from awareness to sustained usage, analyzing user experience and incentives.
Through industry data, case studies, and insights from behavioral economics and cybersecurity, “Digital Payment Growth” provides a practical roadmap for navigating the future of finance. The book's structure progresses logically, starting with the basics of digital payment systems, moving through the factors influencing their growth, and concluding with real-world implications like the rise of the gig economy and challenges in cybersecurity. By connecting diverse fields and maintaining a clear, accessible style, the book equips readers with the knowledge to make informed decisions in this evolving landscape.
