EMBEDDING REMARKABILITY
EIGHT FURTHER STRATEGIES FOR BUSINESS DISTINCTION
(MARKETING & GROWTH)
WRITTEN BY: CAMBRIDGE REVIEW PUBLISHING
ABOUT THIS BOOK
This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.
CONTENT:
Unveiling The Purple Cow Mindset: Beyond The Ordinary
Redefining Your Product: The Anti-Hype Approach
Thinking Small: The Death Of Mass-Market Mentality
Mastering The Micro-Market: Overwhelming A Sliver Of Attention
The Outsourcing Advantage: Bypassing Internal Roadblocks
From Resistance To Reinvention: Empowering External Innovation
Building Your Permission Asset: The Direct Line To Loyalty
Unfiltered Remarkability: Crafting Products For Connected Consumers
Strategic Emulation: Copying Across Industries For Breakthroughs
The Art Of Adaptation: Transforming Borrowed Brilliance
Outdoing The Edge: Surpassing Competitors' Daring Moves
The Contrarian's Playbook: Embracing The Opposite
Challenging Industry Norms: Doing What's “Just Not Done”
Case Studies In Creative Disruption: Unconventional Paths To Success
The “Why Not?” Imperative: Fostering A Culture Of Audacious Inquiry