The Mom Test: how to talk to customers and learn if your business is a good idea when everybody is lying to you
This book is currently unavailable
112 printed pages
Impressions
- Andrei Zgîrvacishared an impression8 years ago
💡Learnt A LotA short book that gives you a very good idea about lean startup methodology and a very good guide how to do customer interviews.
- Rudel Sabirovshared an impression4 years ago
👍Worth reading💡Learnt A Lot🎯Worthwhile - Aliona Voznashared an impression8 years ago
👍Worth reading🎯Worthwhile
Quotes
- corpsechas quoted4 days ago
Rule of thumb: Keep having conversations until you stop hearing new stuff. - corpsechas quoted6 days agoRule of thumb: The more they’re giving up, the more seriously you can take their kind words.
- corpsechas quoted6 days agoCommitment can be cash, but doesn’t have to be. Think of it in terms of currency—what are they giving up for you? A compliment costs them nothing, so it’s worth nothing and carries no data. The major currencies are time, reputation risk, and cash.
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