Quotes
Its other great strength is the ability to neutralize dissent by absorbing it. So capitalism effortlessly assimilated the working class, as it later swallowed the 1950s beats, the 1960s counterculture, the 1970s punks and, more recently, the culture-jamming movement.
The covers are brightly coloured, the titles are long and greedy, the tone is frenziedly cheerful and the argument has three basic assumptions: that fulfilment is a consequence of worldly success (God Wants You To Be Rich); that there are a number of simple steps for achieving fulfilment (Life Is Short – Wear Your Party Pants: 10 Simple Truths That Lead To An Amazing Life); and that anyone who follows the prescribed steps will discover vast, untapped potential (Awaken the Giant Within).
After a certain point, having more has no effect.
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