Books
Pasquale De Marco

Adapt to Thrive

In a world driven by relentless technological advancements and rapid digital transformation, businesses face an unprecedented challenge: adapt or perish. This book delves into the profound impact of information technology on organizations, revealing how it has revolutionized industries, reshaped business strategies, and redefined the very essence of competition.
From the dawn of the internet to the rise of artificial intelligence, the digital revolution has transformed the way we live, work, and interact with the world around us. Businesses that embrace this transformation, recognizing the immense potential of technology to drive growth and innovation, will thrive in this new era. Those that resist change, clinging to outdated practices and mindsets, will inevitably fall by the wayside.
This book is a roadmap for survival and success in the digital age, providing practical strategies and actionable insights to help organizations navigate the challenges and seize the opportunities of this transformative era. Inside, you'll discover:
— Real-world examples and case studies that illuminate the profound impact of digital Darwinism across industries
— Expert insights on the leadership imperative in the digital age, highlighting the qualities and skills that leaders need to possess to guide their organizations through this period of rapid change
— A deep dive into the ethical considerations that arise from the relentless pursuit of digital transformation, exploring how businesses can leverage technology responsibly and mitigate potential negative consequences
With its engaging narrative and thought-provoking insights, this book is a must-read for business leaders, entrepreneurs, and anyone looking to understand and navigate the complexities of the digital age. Embrace the principles of digital Darwinism and transform your organization into a thriving enterprise, ready to conquer the challenges and seize the opportunities of the 21st century.
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91 printed pages
Original publication
2025
Publication year
2025
Publisher
PublishDrive
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