Chetan Kohli

Strategies for Digital Business

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“Strategies for Digital Business” is a comprehensive guide that unravels the complexities of the digital era for a global audience, with a particular focus on the USA. Authored by industry experts, this book serves as a roadmap for businesses seeking to thrive in the dynamic digital landscape.
We begin with a foundational understanding of digital transformation, highlighting its importance in today's competitive market. The book explores the adoption of digital technologies and their impact on business operations, presenting complex concepts in an easily digestible manner.
Real-world case studies and practical examples from various industries illustrate how successful digital strategies are implemented. Whether it's e-commerce, data analytics, or artificial intelligence, we provide actionable insights to help businesses stay ahead. The book delves into customer-centric strategies to enhance user experience, build brand loyalty, and leverage data for personalized interactions, particularly resonating with the American consumer landscape.
Addressing digital risks and cybersecurity, we advocate a holistic approach that includes organizational culture, employee training, and robust risk management. The book also navigates the regulatory landscape, offering guidance on privacy laws, data protection, and compliance in the USA. Encouraging adaptability and continuous innovation, “Strategies for Digital Business” empowers businesses to embrace change and foster a culture of innovation.
This book is currently unavailable
407 printed pages
Original publication
2025
Publication year
2025
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