THE STARTUP'S RUNWAY
DECIDING TO PIVOT OR PERSEVERE
(STARTUP & ENTREPRENEURSHIP)
WRITTEN BY: CAMBRIDGE REVIEW PUBLISHING
ABOUT THIS BOOK
This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.
CONTENT:
The Entrepreneurial Predicament: Why Most Startups Fail
Redefining Entrepreneurship: Management In Extreme Uncertainty
The Visionary Foundation: Identifying Leap-Of-Faith Assumptions
Validated Learning: The New Measure Of Progress
The Build-Measure-Learn Feedback Loop: Your Startup's Steering Wheel
Minimum Viable Product (Mvp): The Fastest Path To Learning
Real-World Experimentation: Beyond Prototypes And Surveys
Innovation Accounting: A Quantitative Framework For Progress
Actionable Vs. Vanity Metrics: Knowing What To Trust
The Engines Of Growth: Fueling Sustainable Expansion
The Pivot Or Persevere Decision: Embracing Strategic Change
A Catalog Of Pivots: Reimagining Your Business Model
The Startup's True Runway: The Capacity For Pivots
Accelerating The Loop: The Power Of Small Batches And Continuous Deployment
Building An Adaptive Organization: Sustaining Innovation At Scale
