THE UNBUNDLED CORPORATION
REDEFINING CUSTOMER, INNOVATION, AND INFRASTRUCTURE FOCUS
(STRATEGY & INNOVATION)
WRITTEN BY: OXFORD BUSINESS PUBLISHING
ABOUT THIS BOOK
This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.
CONTENT:
Designing Tomorrow's Enterprises: An Introduction To Business Model Generation
The Business Model Canvas: Your Shared Language For Value Creation
The Imperative For Business Model Innovation: Challenging Outmoded Thinking
Introducing The Unbundled Corporation: A Core Pattern For Strategic Focus
Deep Dive: The Customer Relationship Business
Deep Dive: The Product Innovation Business
Deep Dive: The Infrastructure Management Business
The “Bundled” Dilemma: Identifying Conflicts And Undesirable Trade-Offs
Case Study: Unbundling In Swiss Private Banking (Traditional To Segmented)
Case Study: Strategic Unbundling In Mobile Telecommunications
Designing Unbundled Models With The Business Model Canvas
Ideation For Unbundling: Generating New Business Model Ideas
Strategic Considerations: Evaluating And Positioning Unbundled Models
Blending Blue Ocean Strategy With Unbundling: Creating New Market Space
Executing And Evolving Unbundled Enterprises: Managing Multiple Models
